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  <title>Northern Light Studios: more customers for local businesses</title>
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  <copyright>&#169; 2026 Northern Light Studios</copyright>
  <description>Northern Light Studios builds lead generating websites for local businesses: named in AI answers, with a speed to lead system that texts and emails you the second someone is interested. Dunedin, Florida. On this show KJ, who works with Northern Light Studios on the customer success side, walks through real Google results for one trade at a time, the free fixes any owner can make today, and a sample website that books the job. One owner question per episode.</description>
  <itunes:summary>Northern Light Studios builds lead generating websites for local businesses: named in AI answers, with a speed to lead system that texts and emails you the second someone is interested. Dunedin, Florida. On this show KJ, who works with Northern Light Studios on the customer success side, walks through real Google results for one trade at a time, the free fixes any owner can make today, and a sample website that books the job. One owner question per episode.</itunes:summary>
  <itunes:author>Northern Light Studios</itunes:author>
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    <title>How to get more customers as an electrician: Google, reviews, and a website that books estimates</title>
    <itunes:title>How to get more customers as an electrician: Google, reviews, and a website that books estimates</itunes:title>
    <link>https://northernlightstudios.com/electricians/how-to-get-more-customers-as-an-electrician/</link>
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    <pubDate>Sat, 24 Oct 2026 21:00:00 +0000</pubDate>
    <description>How to get more customers as an electrician: The estimate form sits on the first screen, the owner gets a text and email the moment it is filled out, and the system follows up for five days on its own so the job does not go to whoever answered first. Three free fixes: Reply to every Google review from the last year, two sentences each, and report the ones that look fake. Add real job photos from your phone to your Google Business Profile and turn on messaging. Put a four-field estimate form on your first screen, and build a one-question-one-answer FAQ page. Full transcript and the sample site: https://northernlightstudios.com/electricians/how-to-get-more-customers-as-an-electrician/ The sample business is fictional. Book a call: https://calendly.com/northernlightstudios/call</description>
    <itunes:summary>How to get more customers as an electrician: The estimate form sits on the first screen, the owner gets a text and email the moment it is filled out, and the system follows up for five days on its own so the job does not go to whoever answered first. Three free fixes: Reply to every Google review from the last year, two sentences each, and report the ones that look fake. Add real job photos from your phone to your Google Business Profile and turn on messaging. Put a four-field estimate form on your first screen, and build a one-question-one-answer FAQ page. Full transcript and the sample site: https://northernlightstudios.com/electricians/how-to-get-more-customers-as-an-electrician/ The sample business is fictional. Book a call: https://calendly.com/northernlightstudios/call</itunes:summary>
    <content:encoded><![CDATA[<p>How to get more customers as an electrician: The estimate form sits on the first screen, the owner gets a text and email the moment it is filled out, and the system follows up for five days on its own so the job does not go to whoever answered first.</p><p>Three things you can do today for free:</p><ol><li>Reply to every Google review from the last year, two sentences each, and report the ones that look fake.</li><li>Add real job photos from your phone to your Google Business Profile and turn on messaging.</li><li>Put a four-field estimate form on your first screen, and build a one-question-one-answer FAQ page.</li></ol><p>Chapters:</p><ul><li>0:00 Why are electricians invisible on Google?</li><li>1:23 Where do homeowners actually find an electrician?</li><li>1:41 Should electricians pay for Google Ads?</li><li>3:21 How do I handle bad or fake Google reviews?</li><li>5:23 How do I get into the Google map pack without ads?</li><li>7:04 What should an electrician website have?</li><li>8:29 What happens when a lead comes in?</li><li>9:32 How do I rank for the towns around me?</li><li>11:53 How do electricians show up in ChatGPT answers?</li><li>13:00 What if I miss the lead while on a job?</li><li>15:38 How do I win back leads who went quiet?</li><li>16:52 How do I update my own site?</li><li>17:43 How do I get a preview for my business?</li></ul><p>Full transcript, video and the sample site: <a href="https://northernlightstudios.com/electricians/how-to-get-more-customers-as-an-electrician/">https://northernlightstudios.com/electricians/how-to-get-more-customers-as-an-electrician/</a></p><p>The sample business (Cascade Electric and Handyman) is fictional and built from problems found on real contractor websites. No real business is a client or is shown as one.</p><p>Get a preview built for your business: <a href="https://northernlightstudios.com/electricians/">https://northernlightstudios.com/electricians/</a>. Book a call: <a href="https://calendly.com/northernlightstudios/call">https://calendly.com/northernlightstudios/call</a></p>]]></content:encoded>
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